Kansas City Drug Treatment: How to Choose Keywords to Theme Your Pages and Boost Your Traffic

One of the most frequent questions I get asked is in the choice of keywords for a new site, specifically secondary keywords.. These are the words or phrases that you use when writing your content to help theme the page so that the search engines know what your page is about. These secondary keywords also help to bring in more traffic, because they add more depth to your page, meaning that your page is found for a lot more phrases than just the primary phrase you page is built around.

Let’s look at an example.

Suppose you were building a niche site on hemorrhoids.

One of your main pages is likely to be about treating hemorrhoids. Let’s use “hemorrhoid treatment” as our primary keyword phrase for this page (it has high searches, but also high competition, so secondaries are going to be working hard to get this page ranking high for related phrases).

So how do you find secondary keywords for use on this page? Surely there cant be many possible secondaries?

Well, you have a few options for finding secondaries. There is a paid service called Thememaster which a lot of marketers use for this purpose (search Google for this one if you are interested – I have not used it, so cannot recommend it). However, my own favourite method is using Keyword Results Analyzer. If you own it, you have all you need to find those secondaries.

I carried out research at Wordtracker for this niche, and imported them into KRA. One of the strengths of KRA is the filtering and reporting features. To find secondary keywords, I simply filter the phrases that contain the word “treat”. This will pull out all phrases containing treat, treatment etc. Since all phrases in my database are related to hemorrhoids, all phrases returned will be related to treating this condition.

KRA gives me 61 phrases that are searched for at the search engines related to hemorrhoid treatment. Now the difficulty is not how to find secondaries, it is how to choose from 61 related phrases (which is obviously too many for a single page).

Here are the 61 phrases:

Alternative Treatments Hemorrhoids

Best Hemorrhoid Treatment

Chiropractic Hemorrhoid Treatment

Cure Hemorrhoid Treatment Hemmoroids

External Hemorrhoid Treatment

Haemmaroid Treatment

Haemorrhoids Treatment

Haemorroid Treatment

Hemarroid Treatment

Hemorhoid Home Treatment

Hemorrhoid Cures And Treatments

Hemorrhoid Home Treatment

Hemorrhoid Home Treatments

Hemorrhoid Internal Treatment

Hemorrhoid Treat Holistic Herbal

Hemorrhoid Treatment

Hemorrhoid Treatment By Infrared Coagulation

Hemorrhoid Treatment By Micro Current

Hemorrhoid Treatment Cure

Hemorrhoid Treatment Drugs

Hemorrhoid Treatment Hemoids

Hemorrhoid Treatment Hemorrhoids

Hemorrhoid Treatment Hemorrhoids Common Cure For Piles

Hemorrhoid Treatment In Pregnancy

Hemorrhoid Treatment Phoenix Az

Hemorrhoid Treatments

Hemorrhoid Treatments Hemorroids

Hemorrhoidal Polyps Treatment

Hemorrhoidal Treatments

Hemorrhoidectomy Treatment

Hemorrhoids Banding Surgical Treatment

Hemorrhoids External Treatment

Hemorrhoids Symptoms Causes And Treatments

Hemorrhoids Treatment

Hemorrhoids Treatment Care

Hemorrhoids Treatment Cure Hemorr

Hemorrhoids Treatment Of

Hemorrhoids Treatment Review

Hemorrihoid Treatment

Home Hemorrhoidal Treatments

How To Treat Hemorrhoids

Internal Bleeding Hemorrhoids Hemorrhoid Treatment

Internal Hemorrhoid Herbs Treatment

Internal Hemorrhoid Treatment

Irc Hemorrhoid Treatment

Kansas City Hemorrhoid Treatment

Laser Treatment For Hemorrhoids

Med Treatment Hemorrhoid

Natural Hemorrhoid Treatment

Natural Treatment Hemorrhoids

Natural Treatment Of Hemorrhoids

Natural Treatment Of Hemorrhoids During Preganancy

Pph Hemorrhoid Treatment

Treat Hemorrhoids What To Eat

Treating Haemmeroids

Treating Hemorrhoids

Treatment For Hemorrhoids

Treatment Hemorrhoids

Treatment Of Hemorrhoids

Treatment Of Hemorrhoids During Preganancy

Type Of Doctor To Treat Hemorrhoids

If you used all of these phrases as they are, you would not only have a very large page, but you would have a very high density of certain words like treatment, treating. We obviously have to be very careful about not using a word too many times, so one of the useful features built into KRA is its unique keyword list report. This report shows you all of the unique words that make up a set of phrases. Here are the unique words that make up the above phrases:

alternative

az

banding

best

bleeding

Care

causes

chiropractic

city

coagulation

common

cure

cures

current

doctor

drugs

during

eat

external

haemerroid

haemmaroid

haemmeroids

haemorrhoids

haemorroid

hemarroid

hemmoroids

hemoids

hemorhoid

hemorr

hemorrhoid

hemorrhoidal

hemorrhoidectomy

hemorrhoids

Hemorrihoid

hemorroids

herbal

herbs

holistic

home

how

infrared

internal

irc

kansas

Laser

med

micro

natural

phoenix

piles

polyps

pph

preganancy

pregnancy

review

surgical

symptoms

treat

treating

treatment

treatments

type

What this list gives you is a set of keywords that you can use in your content where they make sense. By adding these words to your page, you can theme your page so that it matches lots of frequently searched for phrases.

For example, if you used these words:

treat

treating

treatment

treatments

on your page, you would have the chance to rank in Google for “treat hemorrhoids”, “treating hemorrhoids”, “hemorrhoid treatment” & “hemorrhoid treatments”.

By also using Mispelled variations of hemorrhoids highlighted in this list:

haemerroid

haemmaroid

haemmeroids

haemorrhoids

haemorroid

hemarroid

hemmoroids

hemorhoid

hemorrhoid

hemorrhoids

Hemorrihoid

hemorroids

together with the above treatment words, you can expect to be found for search phrases containing every combination of the mispellings when searched with a treatment phrase. That’s 48 different search phrases that your page could be found for.

Now, the above example is one I don’t necessarily recommend you follow, since all those mispellings may make your page read very badly. But you get the idea.

Perhaps a better use of this type of unique keyword list would be to target the treatment/cure style keywords.

This would not look unnatural:

alternative

Care

cure

cures

doctor

drugs

herbal

herbs

holistic

Laser

med

natural

symptoms

treat

treating

treatment

treatments

Add these into your content, together with a couple of alternative spellings, and you can have a page that can potentially rank well for large numbers of hemorrhoid treatment related phrases.

Imagine if you were a search engines, and after analysing your page for theme, you found the above words (and one or two spellings of hemorrhoid).

Would you have any difficulty deciding which theme the page was about?

 

 

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